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Here is an infographic style video that couples interesting visuals to a relatable concept for an overall greater effect. It strikes an ideal balance between having having its images explicitly show the points it wishes to discuss without making them seem redundant.

As an animated explainer video, this company's ad succeeds by starting with broad concepts relatable to any publisher (print or digital) and gradually introducing the concepts that tailor these services to them. Plus, it never hurts to add a rocket ship.

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